About Me

I was born on 11 December 1974 in Lisbon. I have a degree in Social Communication from Escola Superior de Jornalismo do Porto. I work since 1998 in the Municipality of Matosinhos, where I currently manage the presence on the social media of the municipality. I am an early adopter of social technologies, with a predominance of E-Government and Engagement. Aware of all the dynamics of communication, knowledge and citizenship, I have developed various means of civic participation in social networks, increasing collaboration between citizens and local government. I love the family, smile, the sun, the sea, the beach and all those who consider friends!

Contact Details

Helder Gonçalves
Leça da Palmeira | Portugal
Email me: heldergoncalves@me.com


Escola Superior de Jornalismo Porto

Licenciatura em Comunicação Social 1994 – 1998

Oficialmente reconhecida pelo Ministério da Educação em 28 de Junho de 1986, é a mais antiga escola portuguesa de jornalismo, conferindo o grau de bacharel ao fim de três anos e de licenciatura bietápica em quatro anos. Instalada num palacete da Avenida da Boavista, 3067, no Porto, pelas suas salas de aulas passaram mais de 1500 estudantes vocacionados para a profissão de jornalismo.

European Association of Political Consultants

Masterclass on Political Campaining May 2005

The European Association of Political Consultants (EAPC) was founded in 1996 and is the premier professional association of Political Consultants and Public Affair Professionals in Europe. The EAPC is a platform for exchanging ideas between campaign professionals and is committed to supporting the development of democratic structures in Europe. At the annual meetings (EAPC Conference and Master Class), the latest trends and techniques in political campaigning are discussed, as well as the development of Democracy in Europe.

Alquimia da Cor

Produtor Multimedia Área de estudo Adobe CS3 2007/2008

A Alquimia da Cor (AdC) é uma empresa-escola privada, fundada em 1995, na cidade do Porto, na sequência da alienação das atividades de pré-impressão e formação então prestadas pelo ateliê Antero Ferreira Design (Porto, 1991). A AdC a única entidade ibérica, do sector privado, com convénio com as prestigiadas instituições do ensino superior público Universitat de Barcelona e Universitat Politècnica de Valencia.


Câmara Municipal de Matosinhos

Técnico Superior May 1998 - Present

Social Media Management; Community Manager; Webdesign; Digital Marketing; Conception and Design of marketing campaigns; Statistical and strategical monitorization; Creating online content for newsletters and advertising;



Social Networking 2013 - Present

The TEDx Program is designed to help communities, organizations and individuals to spark conversation and connection through local TED-like experiences. At TEDx events, a screening of TED Talks videos — or a combination of live presenters and TED Talks videos — sparks deep conversation and connections at the local level. TEDx events are planned and coordinated independently, under a free license granted by TED.

European Comission

RegioNetwork 2020 | Member 2012 - Present

RegioNetwork 2020 is an on-line forum for exchanges of good practice and discussions relating to EU Cohesion Policy. It is also designed to support "Europe 2020", the EU's strategy for smart, sustainable and inclusive growth.

European Comission

INFORM | Member 2013 - Present

INFORM is an EU-wide network of communication officers responsible for communicating ERDF and Cohesion Fund investments in the 28 Member States. Its main objective is to improve the visibility of EU part-financed projects by sharing experiences and good practices. It seeks to improve the quality of communication activities, in order to increase awareness among the wider public about the benefits of Regional policy projects.


Europe in My Region photo competition

Member of the jury 2013 - Present

The Europe in My Region Photo Competition aims to highlight the excellent work that projects across Europe are doing with the help of EU funding, and explore what these projects mean to local communities. Europe in My Region is a photo competition hosted on the European Commission’s Facebook page and organised by the Directorate General for Regional Policy: https://www.facebook.com/EuropeanCommission/app_386310531430573

"L´Europe S´Engage" Meeting of INIO & INFORM networks

Speaker 2012

I was speaker at "L´Europe S´Engage" Meeting of INIO & INFORM networks | 3 - 4 of December 2012 Saint Denis, Paris - European Commission More info: http://ec.europa.eu/regional_policy/informing/events/201212/index_en.cfm

EuroPCom 2012 - 3rd European Conference on Public Communication

Speaker 2012

(RE)connecting Citizens: EuroPCom 2012 - 3rd European Conference on Public Communication | 17/10/2012 - 18/10/2012 Committee of the Regions, Brussels I was speaker at Workshop A1: Communication technologies, what's hot, what not? The third edition of EuroPCom brought together communication managers and senior experts of local, regional, national and European authorities. Over 700 colleagues from all EU member states attended this networking event. Lectures, debates and interactive workshops focused on major communication challenges: restoring public confidence, communicating Europe, e-communication and social media and the dialogue with youth, senior citizens and ethnic groups. Read the conclusions pdf here: http://preview.tinyurl.com/nmpr8a5


Communication is an essential part of everyday life. People communicate with one another to share ideas, express thoughts and feelings, and resolve problems. Errors occur when a communicated message is not given or received as it was intended. You can increase your ability to communicate effectively by developing verbal and nonverbal communication skills. Here is some of mine:

  • Corporate Communications
  • E-Government
  • Strategic Communications
  • Social Networking
  • Digital Marketing
  • HTML5

Communication Advisory

Communication Advisory

Looking for an awesome and reliable communication content? Try Communication Advisory. Follow my Blog.


  • Helder presented his work at Matosinhos City Hall at the European Public Communication Conference in 2012. He was selected to be one of the key speakers based on the high quality of work he carried out. His presentation was impressive and engaging. He is not only a highly qualified social media expert and communicator but also a great public speaker.

    Bela Dajka | Head of Corporate Communication, European Commission
  • Helder is a top social media expert in public communication. He has developed one of the best cases of a municipal strategy for a social media presence.

    Paulo Emerenciano | Communications Professional
  • Helder is a higly motivated person, creative and innovative. Higly demanding on supplier to achive the best of each project, but at the same time collaborative.

    César Silva | CEO at ChangeTomorrow
  • Through my partnership with “I Love Porto” and “Whatzup Porto” I’ve worked with Helder for a number of years. His Corporate Communication and Social Networking expertise have been critical to the successful promotion of our projects. Helder understands the value in developing social, marketing and online relations in the workplace and community also, and this is evident in his work. He is a very competent person, hardworking and a pleasure to work with.

    Diana Teixeira de Carvalho | Tourism and Wine Marketing
  • Conheci pessoalmente o Hélder numa Tertúlia sobre Redes Sociais e Negócios organizada pela Fundação da Juventude no Palácio das Artes e fiquei muito impressionado pelo testemunho prestado pelo Hélder sobre a gestão estratégica das redes sociais no município de Matosinhos em que o Hélder está envolvido. Um exemplo muito interessante de como as redes sociais também fazem parte do dia a dia das organizações. Parabéns Hélder!

    Jorge Remondes | Professor Universitário
  • Helder Gonçalves is a genuine community management developer, understanding the needs of the organization and creates proximity with the local population of Matosinhos. Engagement is a normal fact on the several digital channels of C.M.Matosinhos. C.M.M. is probably the best organization on digital marketing acting in Portugal. Continous work and innovation are the major factors on his work. Congratulations Helder.

    Luís Lopes | CEO Cooking Lisbon
  • I have the pleasure of following Heldér's work for more than a year.He have already develop many projects in favour of Matosinhos community. Hélder Gonçalves is an excepcional community manager with visible results in Matosinhos Town Hall's social networks as well as many projects in which he gives wings to creativity.

    Pedro Caeiros | Digital Marketing
  • Helder is an excellent person to work with. I have had the pleasure of knowing Helder for the past 3 years. Helder is a passionate developer with a great skill to analyze and summarize ideas. Used to manage project team with very successful results.

    Emanuel Barbosa | PhD. International
  • Helder is a correct and performance professional. Easy communication, very polite and proves his skills with hard work and dedication.

    Fernando Poça | IT Outsourcing Service Manager
  • Helder is a very outgoing and friendly person, having a warm, easygoing manner. As a professional, he is very big-picture oriented, very good in people activities and always seeking new oportunities. If there is one important trait in Helder's personality, it's his drive to self-improvement: he is constantly learning new ways of improving his skills. I strongly recommend Helder, both as a professional and as a human being.

    Helena Gonçalves | Executive Coach

Get In Touch.

Please do not hesitate to contact me if you require further information about digital marketing, e-government or other subject.

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